Reported about 10 hours ago
Joe Heck, CEO of Zip Co, emphasizes that the Buy Now, Pay Later (BNPL) market in the US is still in its early days, with only 2-3% of total commerce utilizing the service. He compares this to more mature markets like Australia, where 15% use BNPL. Zip Co, an Australian fintech firm, aims to capture a share of the 100 million potential US consumers who could benefit from BNPL as they seek to avoid traditional credit card debt.
Source: YAHOO