Reported 6 months ago
De Beers has decided to stop the controversial program of selling lab-grown diamond jewelry after six years, where they aimed to differentiate natural diamonds from man-made stones. The company's CEO is overhauling the business amid the impending split from owner Anglo American Plc, with plans to focus on promoting natural diamonds again. Synthetic diamond prices have dropped, impacting the industry, and De Beers will use up existing inventory of lab-grown stones before deciding the business's future.
Source: YAHOO