Reported about 1 month ago
Deckers Outdoor's shares surged by approximately 11% as the company increased its annual sales forecast, anticipating strong demand for its Hoka shoes and boots amidst the upcoming holiday season. With innovative brands like Hoka, New Balance, and On gaining popularity, they are challenging major competitors like Nike in the running category. The notable growth in Hoka's sales, along with the positive retail outlook, suggests promising results for Deckers despite facing some logistical challenges.
Source: YAHOO