Disney's Bold Investment in Cruise Line Expansion

Reported 18 days ago

Disney is significantly investing in expanding its cruise line business, planning to double its fleet from six to thirteen ships by 2031 due to rising demand for cruises. As traditional revenue streams from theme parks decline, the cruise sector has become increasingly vital, appealing to families and affluent millennials, particularly with the new Disney Treasure offering upscale experiences. With a strong focus on enhancing offerings and customer satisfaction, Disney aims to capture a larger market share in the competitive cruise industry, especially in regions like Asia.

Source: YAHOO

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