Reported about 1 year ago
Ford's May sales increase by 11.2%, driven by a 65% boost in hybrid sales, as highlighted by Vice Chair John Lawler at Deutsche Bank's Global Auto Industry Conference. Lawler emphasizes Ford's customer-focused strategy, segmenting customers based on their needs, and shares plans for growth in hybrids and electric vehicles (EVs). He notes a 'false signal' in EV demand post-COVID, where early adopters differed from the majority, highlighting the importance of choice and the upcoming second generation of EVs to improve performance and cost efficiency for Ford.
Source: YAHOO