FTC Considers Restrictions on Omnicom's Acquisition of IPG

Reported 1 day ago

The U.S. Federal Trade Commission (FTC) is set to review Omnicom Group's $13.25 billion acquisition of The Interpublic Group of Companies (IPG) due to concerns over potential political bias in advertising placements. The merger, announced in December 2024, is expected to create the largest advertising entity globally, with combined revenues surpassing $25 billion. The FTC's scrutiny aims to ensure fair competition within the digital ad market.

Source: YAHOO

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