Reported 8 months ago
In the highly competitive real estate market, companies are adopting innovative marketing strategies to attract buyers and boost sales. For example, companies like Le Yang Real Estate are collaborating with trendy brands like Ten Thousand Coffee from New York and promoting new housing projects like 'Wenxin O'live' near the subway. By focusing on generating buzz and public interest through events like concerts, celebrity endorsements, art exhibitions, and unique collaborations, these companies are able to increase demand and create a unique selling proposition in the market.
Source: YAHOO