Reported 3 months ago
Kraft Heinz has reduced its 2024 organic sales forecast, pointing to weakened demand for its snacks and meal kits. Despite the downward revision, the company's shares rose as it upheld profit expectations. The move comes as consumers push back against previous price increases, particularly among lower-income demographics. Although sales are anticipated to recover gradually, Kraft Heinz is investing in promotions and product innovation to meet evolving consumer preferences.
Source: YAHOO