Reported 1 day ago
Sweetgreen Inc. has decided to discontinue its ripple fries, which were introduced only five months ago, due to a significant drop in sales and operational challenges. Following a 7.6% decrease in second-quarter comparable sales and a 23% plunge in share value, the chain will refocus on core offerings like chicken and vegetables. While customers appreciated the healthier fries, their complexity in restaurant operations was a concern, leading to this strategic shift.
Source: YAHOO