TikTok Influencer Reveals Low Instagram Earnings Despite Viral Success

Reported about 13 hours ago

TikTok influencer Mary Esposito shared her experience on Yahoo Finance's podcast, revealing that despite a viral video receiving over 100 million views, she earned only $140 from Instagram. Esposito primarily supports her income through sponsorships and brand deals, stressing the challenges of monetizing content directly through platforms like Instagram. With a focus on financial literacy for Gen Z, she has transitioned to making Instagram her main platform, although she continues to leverage TikTok for content creation.

Source: YAHOO

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