Reported about 9 hours ago
Women's basketball startup Unrivaled, valued at $340 million following its latest funding round, aims to enhance its operations and expand its league. Led by Bessemer, this funding will accelerate growth, allowing the company to increase its player base and market presence, particularly during the WNBA offseason. Unrivaled showcases star athletes who are not only players but also majority shareholders, and it has already become a top-viewed women's sports property. The league is poised for aggressive development and increased viewership, anticipating a tour and broader market engagement.
Source: YAHOO