Reported about 16 hours ago
In just over four years, leading alcohol companies have seen their shares plummet by a staggering $830 billion due to shifting drinking habits and heightened health concerns. With U.S. alcohol consumption at its lowest since 1939, and a rise in alternatives like non-alcoholic beverages and cannabis, major brands like Diageo and Kweichow Moutai have taken significant hits. Analysts warn this structural change suggests that the alcohol market may not return to previous growth rates, resulting in management shake-ups and new product strategies aimed at capturing the evolving consumer landscape.
Source: YAHOO