The Cult of Costco: The Psychology Behind Turning Shoppers into Diehard Fans

Reported about 1 year ago

Costco's famous $1.50 hotdog has remained unchanged since the 1980s, drawing in loyal fans. The company employs strategic tactics to turn casual shoppers into enthusiastic customers who spend more than anticipated. Costco's success is evident as it holds strong on the Fortune 500 list alongside Walmart, Amazon, and Apple. With a focus on psychology, inventory strategies, and a unique marketing approach, Costco continues to thrive in the retail industry.

Source: YAHOO

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